Wednesday, September 16, 2009

Perspective of the HCEA Annual Meeting from a "First Time" Attendee / Exhibitor


2009 HCEA Annual Meeting - Tampa, FL - 6/13-16/09

If I could explain in one word how my first HCEA Annual Meeting experience was, it would be “overwhelming,” but in a good way. Being a “first timer” at this year’s meeting was a real eye-opener in that there are more people involved in the healthcare industry’s meetings, conventions, and continuing education workshops than I thought – and I definitely think that is a good thing!

With all of the healthcare reform discussions going on in our country right now, keeping up with the healthcare industry is not only important for the consumer, but for the suppliers as well. HCEA is definitely the “go to” source for inside information on how healthcare companies are marketing themselves and trying to provide the best possible quality to the consumer while abiding by tradeshow industry standards and professional expectations.

One of GALLO’s own Account Directors, Mike Bates http://www.linkedin.com/pub/mike-bates/9/885/6a6, has recently been appointed to a chair on one of HCEA’s committees that suggests changes to the rules and regulations of the show floor for HCEA. Mike is also in charge of presenting new ideas for improving attendance in the show hall for future HCEA meetings.

Although there has been a declining number of exhibitors at HCEA’s Annual Meeting, attendee numbers have only experienced a minimal decline. The overall meeting was a solid, useful source for exhibitors and attendees alike, and most of all a great place to not only develop new relationships with those in the industry, but to reconnect with friends and colleagues in the industry as well.
Although this was my first time at HCEA, GALLO is one of the original three supporting members for this meeting, dating back almost 20 years!


Dates for HCEA Annual 2010 Meeting are 6/26-29/2010 in New Orleans, LA

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